“I knew if I went home with a gold medal knowing I could do better, I wasn’t going to be very satisfied.” That is how American snowboarding sensation Chloe Kim explained why, after a top score of 93.75 on her first run at the Pyeongchang Olympics, with no one close, she gave it her all
I was part of a project recently where one of the new products we were evaluating was centered around the idea of “Hygge Snacks”. It didn’t do well. At the time of the project, I (and many of the consumer participants) hadn’t heard of the Danish concept of hygge, which seems to be best described
Even if you’ve already broken all your new year’s resolution, it’s not to late to try a new one: improve your communication skills. To help, here are five things to think about when communicating almost anything. 1) Audience. Who are you communicating with and what’s their point of view? Whether advertising a new dish soap
Effective ideations are far more than just getting a group of people in a room to brainstorm. When done well, they can unleash the mind and uncover truly compelling ideas that resonate deeply with people.
What does it take to really make something happen? When we do Strategic Planning in the corporate world we go through the steps…Vision, Mission, Strategies, Action Plan. We see the big picture and then people throughout the company focus on the actions that go toward creating the strategies and that big picture. How does that work
“You never stop hustling.” That was actor Laurence Fishburne’s response when asked what it takes to have made it in a creative profession. He’s an Academy Award nominee, Tony & Emmy Award winner, who is worth an estimated $20 million – and Laurence Fishburne never stops hustling. Neil Patel, Patrick Vlaskovits and Jonas Koffler, the
A fake United PR Twitter account (@Fake_UnitedPR) was created earlier this year after the forcible removal of a passenger. A few example tweets… Free punch with lunch. #NewUnitedAirlinesMottos Fight or Flight. #NewUnitedAirlinesMottos Where fists fly free. #NewUnitedAirlinesMottos There’s been a lot of talk lately about the “narrative”, or in other words, the story that is being woven
We are born full of wonder and curiosity, but most of us grow less so with time. In most school environments, we are rewarded for right answers rather than probing questions, knowing vs. learning, and being right over being curious. Then we get jobs that pay us for our knowledge and experience. Ultimately busy lives
I was walking down an office corridor recently where the walls were painted in vibrant hues … purples, greens, marigold. Natural light brightened the work area. It felt cheery and it set me wondering how environments affect our creativity. It turns out research has shown that things like wall color, lighting, ceiling height and ambient noise can affect the way we think.
Last week I spent time with a friend who needs to make a change in her life to achieve a pretty important goal related to a medical condition. I watched and encouraged as she worked out what actions she could take to get closer to her goal and tried them out. These actions related to